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We apply our core value of Building Homes with Heart in all aspects of

business. Our mission is to create impeccable customer experiences so

we focus on quality, anticipate customer needs, look for ways to innovate

homes and transform lifestyles. We serve customers in various ways, such

as offering premium buildings, comfortable ‘homes away from home’ and

reliable telecommunications and technology service.

Providing Premium Products and Services

Upholding high standards of quality is one of our core values. Our professional

property development teams implement stringent quality controls and assurance procedures

at all stages of building a home, vertically integrated from design to after sale:

We put our long-standing quality culture into practice from policy to operation.

Our commitment to high quality is SHKP’s competitive advantage, resulting in a leading

market position.

The SHKP Quality Academy is part of our talent development efforts to reinforce our

quality-oriented company culture to employees across the Group.

We understand that buying a home is one of the biggest decisions people make in their lives,

so we have been offering a three-year guarantee on all new residential units to homebuyers

since 2013. We take pride that SHKP is the first developer in Hong Kong to have made this

commitment in the market.

In addition to building quality, enabling an equal and inclusive customer environment is

also important to us. Many of our commercial and residential premises are designed in line

with the Hong Kong Government’s Barrier Free Access Design Manual and are regularly

evaluated.

- Anticipate end-user

needs in building

design

- Address customer

feedback

DESIGN

CONSTRUCTION

PRE-SALE

HANDOVER

AFTER-SALE

- Select quality materials based on

rigorous quality control systems

- Prohibit the use of sub-standard

materials

- At least three checks performed

by our inter-departmental

property handover team six

months prior to handover, against

over 70 indicators

- Provide clear and accurate

information to homebuyers

- Inspect completed projects

against our quality standards

by a team of trained

specialists

- Quality audits by our property

monitoring team to ensure

zero defects

- Offer a three-year guarantee to buyers

of new residential units and solicit their

feedback

- Monitor and maintain the health

and safety in all buildings under our

management by qualified safety

officers

- Provide premium management by

two property and facility management

subsidiaries with numerous awards

between them

Value Created for Customers

22

Sun Hung Kai Properties Limited Sustainability Report 2014/15